“Modern day consumers just prefer to do things themselves. Self-service customer service is a great thing. It improves operations, empowers the customer, and keeps everyone happy,” says Shep Hyken, customer service speaker and expert about Taco Bell’s new mobile app.
Read more: http://www.smartcustomerservice.com/Articles/News-Features/Taco-Bell-Takes-Its-Mobile-Customer-Service-App-to-the-Next-Level-103371.aspx
Source: Maria Minsker, Smart Customer Service Magazine, April 17, 2015